Alliance Laundry Systems’ Speed Queen Multi-Housing Leader to Retire, Replacement Named


Chuck_Melton Craig_Madson
Chuck Melton Craig Madson

RIPON, Wis. - (Jan. 27, 2015) -
Alliance Laundry Systems (Alliance), the leading global commercial laundry equipment provider, has announced the promotion of Craig Madson to North American sales manager of Speed Queen® Multi-Housing. Madson succeeds Chuck Melton, a 42-year veteran of the company who will retire in 2015.

"Craig has been a valuable asset to Alliance for many years and his experience with sales and customer relations made him an ideal candidate to fill such an important role," said William Bittner, vice president of North American sales for Alliance. "We look forward to Craig's continued success and congratulate him on his new assignment."

A graduate of the University of Wisconsin-Whitewater, Madson joined Alliance in 2003 and has held various positions during his tenure. Most recently, he served as Alliance's national accounts sales manager where he coordinated sales activities. As the Speed Queen Multi-Housing North American sales manager, he will oversee Speed Queen equipment sales to Laundry Service Providers (LSPs) in the United States and Canada. These customers support common laundry rooms in facilities including apartment properties, college and university residence halls, and military bases.

"While I have big shoes to fill, I am looking forward to helping our LSP customers in this segment grow their businesses and, in turn, support their customers," said Madson.

Madson succeeds Chuck Melton who will retire this year. For 42 years, Melton has served as an important and respected leader in the multi-housing laundry industry and at Alliance.

"I want to thank Chuck for his years of service and dedication to Alliance Laundry Systems, and wish him the very best in his retirement," Bittner said. "While he will be deeply missed, he has earned the opportunity to enjoy more time with family and friends."

For more information on Speed Queen's Multi-Housing division, visit www.speedqueencommercial.com/multihousing.

Media Contact: Marit Harm, mharm@n-s.com or 414.292.0217

About Alliance Laundry Systems
Alliance Laundry Systems is a leading designer, manufacturer and marketer of commercial laundry equipment used in laundromats, multi-housing laundries and on-premises laundries. Under the well-known brand names of Speed Queen®, UniMac®, Huebsch®, IPSO®, Primus®, Lavamac® and Deli®, Alliance produces a full line of commercial washing machines, dryers and ironers with load capacities ranging from 12 to 265 pounds. Certain commercial products are also sold in the consumer laundry marketplace. Alliance Laundry's worldwide employment combined with Primus Group was 2,528 at the end of December 2013. With combined 2013 net revenues of $670.0 million, Alliance Laundry is the world's leading manufacturer of commercial laundry equipment. For more information, visit www.alliancelaundry.com.

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